Q 1-page paper Choosing a Product or Service? There are many ways to look for ideas. We are told to read a lot, talk to people, and consider such questions as: What limitations do you think exist in current products and services? What would you like that is not available? Are there other uses for new technology? What are innovative ways to use or to provide existing products? In Australia in 1996, two entrepreneurs founded Aussie Pet Mobile Inc. to bring pet bathing and grooming to busy people’s homes. It is now a top U.S. franchise business. Do you think society changing with likes and dislikes? What groups have unfulfilled needs? What about people’s perceptions? Growing demand for healthy snacks created many business opportunities in the United States, for example. PreviousNext
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